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To draw attention to his half-track vehicles launched in 1922, André Citroën organised a trans-Saharan expedition or “Croisière”, Touggourt to Timbuctoo and back again (17th December 1922 to 7th March 1923). This success was followed by subsequent expeditions; the Croisière Noire expedition, which crossed the African continent from north to south, travelling from Colomb-Béchar to Cape Town (28th October 1924 and 26th June 1925), and the Croisière Jaune expedition which crossed Asia, from Beirut to Beijing (4th April 1931 and 12th February 1932). Citroën subsequently supplied Admiral Byrd with three half-track vehicles for his Antartic expedition (25th September 1933 – 2nd February 1935). It also supplied five vehicles for the Croisière Blanche expedition organised in the Rocky Mountains of Canada (4th July to 24th October 1934).


The first Citroën rally raid (Paris-Kabul-Paris) was organised in August 1970 and involved 494 Méhari, Dyane and, above all 2CV vehicles. Following the route taken by the Croisière Jaune, the rally raid covered a distance of 16,500 km. The success was such that Citroën organised another event one year later. The Paris-Persepolis-Paris raid took 467 car crews on a journey of 13,500 km to the ancient capital of the Persian Empire. In 1973, the fifty 2CVs taking part in “Raid Afrique” made an 8,000 km journey across the Sahara desert. Fifteen years elapsed before the next event, Operation Dragon in 1988. A total of 40 young Europeans driving AX vehicles embarked on a 4,500 km journey across China, from North to South. And in 1997, on the fringes of the Master Rally, Citroën organised the Berlingo Raid: from Paris to Moscow via Samarkand. A total 157 crews took part in this 8,500 km event.

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