Citroën has embarked on a two year partnership with British television broadcaster, Channel 4, which will see the sponsorship of the popular TV dating show First Dates and co-creation of bespoke content for the on-demand channel, All 4.
Launched in January 2018, this is the first time Citroën has partnered with Channel 4 in this way. The sponsorship will include multiple series of First Dates, as well as the return of First Dates Hotel where the team will welcome a whole host of hopeful singletons to a tailor-made matchmaking experience in Italy.
If you’ve seen the show, you’ll be familiar with Citroën featured idents, we’ve included some of the favourites below. Also featured are some clips from our Speed Dating experience with Citroën World Rally Team driver, Craig Breen. Three couples take to the Citroën First Dates rally track where Craig takes them for a spin in a C3. Find out how they got on below.
We’ll also be adding some exclusive video footage in the coming months, so visit again and keep up to date on YouTube.
Citroën invited Fred Sirieix to take a break from the First Dates Restaurant and join them for a picnic to celebrate the iconic Citroën H-Van. A selection of the best H-Van food truck businesses were on hand to impress Fred with their culinary excellence and entrepreneurial spirit. In these videos you’ll see what happened when Fred met the H-Van owners and experienced their tasty dishes for himself.